不想當業務？抱歉, 你沒有選擇！

從我們呱呱墜地的那一刻起，人生的每一個場景，其實早已是一場「業務的演練」。

嬰兒的哭聲，不只是情緒的表達，更是一種「生存的呼喚」——我餓了，我冷了，我需要擁抱。這聲聲啼哭，喚來的是照顧、關注與資源。這正是最純粹、最本能的「溝通」與「銷售」。

然而，長大之後的我們，卻常常排斥「業務」這兩個字。許多人一聽到要做業務，就直覺反感，彷彿那是話術、壓力、或虛偽的推銷。甚至有些人會說：「我不適合當業務，我只想做自己。」

但你可能不知道，其實你早就是業務，只是沒有好好培養這項天賦。

從出生到職場，我們都在銷售自己

回頭看看我們成長的每一個階段：

• 小時候吵著要玩具、要吃冰淇淋，是在說服父母。

• 青春期為了出國留學、換手機、買機車，努力提出理由、承諾與保證，是在提案。

• 喜歡上一個人時，我們會展現自己最好的樣子，試著讓對方選擇我們，是在做品牌包裝。

• 畢業求職時，寫履歷、面試、答辯，更是一場完整的銷售流程。

你可能不覺得自己在「推銷」，但事實上，你的一舉一動，早就是在向世界傳遞：我值得你相信、選擇與支持。

真正的問題不是你會不會，而是你願不願意練

我們不是天生不會做業務，而是後來放棄去學、去練。與生俱來的業務天賦，若沒有持續精進，就像從沒打磨的鑽石──再有潛力，也無法發光。會溝通、會說服、會建立信任的人，在人生的每個階段都佔有優勢。不懂表達、不願推銷自己的人，則只能退居二線，等待被選擇。

這不是殘酷，而是現實。

銷售的本質，是價值交換，不是話術操弄

我們必須撕掉「業務＝壓力與說服」的舊標籤。真正厲害的業務，不是逼對方買，而是懂得聽懂對方的痛點，再說出自己的價值。

• 會提案的人，懂得說：「你需要什麼，我剛好可以提供。」

• 會談感情的人，會說：「你想要的關係，我能一起經營。」

• 會溝通的人，能在不同立場之間找到交集，創造雙贏。

這些，都是現代人最該擁有的「生存力」。

別再說「我不是業務」了，你本來就是

如果你還在說「我不適合當業務」，那就像在說「我不需要呼吸」一樣荒謬。

你可以不是銷售商品的業務，但你絕對是自己人生價值的推廣者。

• 你在職場上推銷專業

• 在人際中推銷信任

• 在感情裡推銷陪伴

只要你還想被看見、被理解、被選擇，你就必須具備這項能力。

你可以選擇精進它，也可以選擇忽略它。但請記住：這個世界，不會給你不會推銷自己者太多機會。

Don't Want to Be in Sales? 

Sorry, You Don't Have a Choice

From the moment we’re born, every scene in life is already a training ground for sales.

A baby’s cry isn’t just an emotional expression—it’s a survival signal: I’m hungry, I’m cold, I need comfort. That sound brings attention, care, and resources. This is the purest and most instinctive form of communication and persuasion.

Yet as we grow older, we start to resist the idea of “sales.” For many, the word conjures images of pressure, manipulation, or insincerity. Some even say, “I’m not cut out for sales—I just want to be myself.”

But what you may not realize is: you’ve always been in sales. You just haven’t trained that skill.

From Cradle to Career, You're Always Selling Yourself

Look back at every stage of your life:

• As a child, you whined and negotiated for toys or ice cream—that was convincing your parents.

• As a teenager, you pitched reasons to study abroad, get a new phone, or buy a scooter—that was presenting a proposal.

• When you fell for someone, you showcased the best version of yourself to win them over—that was brand marketing.

• When applying for jobs, you wrote resumes, sat through interviews, made your case—that was a full-blown sales funnel.

You may not have labeled it “selling,” but your every move was sending the message: I’m worth trusting, choosing, and supporting.

The Issue Isn't Talent—It's Practice

We aren’t born without sales ability—we just stop developing it.

That innate capacity to influence, if left untrained, is like a raw diamond left uncut: full of potential, but never able to shine.

People who know how to communicate, persuade, and build trust hold the advantage in every chapter of life.

Those who refuse to speak up or sell themselves are left waiting, hoping to be noticed.

That’s not harsh—it’s just reality.

Sales Is Value Exchange, Not Manipulation

We need to shed the outdated idea that sales equals pressure.

Great sales isn’t about forcing a decision—it’s about uncovering needs and offering value.

• A good proposal says: “Here’s what you need—I can help.”

• A strong relationship says: “What you’re looking for, we can build together.”

• A good communicator bridges gaps, aligns values, and creates win-win outcomes.

These are the core life skills every modern person should master.

Stop Saying “I’m Not in Sales”—Because You Already Are

Saying “I’m not in sales” is like saying “I don’t need to breathe.” It’s not just false—it’s dangerous.

You may not be selling a product, but you are constantly selling your value:

• Your expertise in the workplace

• Your reliability in friendships

• Your love and presence in relationships

As long as you want to be seen, heard, and chosen, you need to know how to sell yourself.

You can choose to sharpen that skill—or ignore it.

But remember: this world doesn’t offer many chances to people who can’t communicate their worth.

原文 (中文) : Bruno Huang

翻譯 (英文) : Bruno Huang

#業務 #銷售 #推銷 #出賣自己

#sales #promote #market #sell